The Perfect Balance of Flavor and Nutrition
FUN - Simple - Healthy
We cook our chips exclusively in 100% High Mono-unsaturated Canola Oil:
No Exceptions! We never ever say “one or more of the following oils,” or attempt to blend different grades of oil. Ever!
The Result:
The Lowest Saturated Fat Content in a fried potato chip recipe - Only 0.5g Saturated Fat per Serving:
| Compare Our 0.5g to Our Competition | Their Cooking Oils |
| 66% Less Sat Fat than “40% Reduced Fat” Cape Cod® 1.5g Sat Fat | Low-Grade Canola Oil |
| 50% Less Saturated Fat than Regular Lay’s® 1g Sat Fat | Sunflower Oil |
| 50% Less Saturated Fat than Regular Kettle Chips® 1g Sat Fat | Safflower, Sunflower Oil |
No Oily After Taste! (We dare you to compare us to our competition.)
Madhouse products also boast:
- No Trans-Fats, No Hydrogenated or Partially-Hydrogenated Oils – Ever.
- Zero Cholesterol
- Nothing Artifi cial, No MSG, No Preservatives. No Bad Stuff.
- No Peanut Oil /No Cottonseed Oil, Never Ever.
- We do not use Sunfl ower, Saffl ower or variation blends, Ever.
Why Canola?
Canola Oil has recently received the FDA’s heart health claim. Canola Oil is identified as a key food ingredient aimed at supporting heart health by reducing the risk of coronary heart disease as a result of its low saturated fat content and its high unsaturated fat content.
Canola Oil is rich in monounsaturated fat and contains essential ALA and LA (omega-3, omega- 6) or “GOOD FATS.” In addition, Canola’s monounsaturated content boosts the amount of highdensity HDL or “GOOD CHOLESTEROL” in the bloodstream and helps to lower LDL “bad cholesterol” levels.
Canola Oil is high in the antioxidant Vitamin E which helps protect against heart disease.
This nutritional stuff adds up to flavorful punch in the fight against obesity, diabetes, and heart disease.
The Madhouse Difference
Flavor and Nutritional Benefit
Our use of only monounsaturated canola oil provides customers with chips that are lowest in saturated fat and trans fats (“bad fat”), among the highest in monounsaturated fats (“good fats”) and low in sodium. It is important to note that while Madhouse voluntarily advertises the levels of polyunsaturated and monounsaturated fats, not all companies publish this because of unfavorable results due to the oils used in manufacturing.
